Magazines and Reports
The days when television was advertising are over. The jungle of brands that we blur our way through on a single day has built up an immune system in the consumer. As consumers, we edit out the messages that we perceive to be of no consequence. Our publications are about presenting marketing messages that are of consequence and relevance.
Field Marketing
This quarterly magazine shows the diverse range of options in face to face marketing. Field Marketing is the technique that brands use to send out merchandising and sales teams into the field to act as brand ambassadors. Field Marketing delivers marketing directly to the consumer at the point of purchase and reports the consumer/brand relationship back to the brand owner.
Brand X
Published alongside Field Marketing, Brand X is the home to experiential marketing, where marketers use teams of brand ambassadors to deliver face to face marketing campaigns. These campaigns are often performed by experiential marketers, excite the senses and live long in the memory.
DM Business Reports
Published since 1996, DM Business started life as a magazine for the direct marketing sector. It's leading edge editorial has been recognised by the biggest and best names in DM. These days its focus is thought leading reports that unveil new thinking from the sector. Website visitors and e-news recipients will be alerted to these reports - including their timing and content.
Our publications and awards
2007 entry forms will be available on this website from the dowload centre. All e-news subscribers will receive early notification of availability. You can sign up to receive e-news updates here.
